Objectives
Train students to create professional, visually compelling graphics for branding, marketing, and digital platforms using industry-standard tools.
Technologies
Photoshop
Illustrator
CorelDRAW
Canva
Eligibility
- No prior design experience required.
- Creative mindset and interest in visual storytelling.
- Suitable for aspiring graphic designers, marketers, and freelancers.
- Device: Desktop/laptop (Windows or Mac) required.
Program Outline
Module 1 (Wk 1): Introduction to Graphics Design
Topics
- Principles of design: balance, contrast, alignment
- Color theory & typography
- Tools overview: Photoshop, Illustrator, CorelDRAW
Module 2 (Wk 2β3): Raster & Vector Graphics
- Photo editing & manipulation (Photoshop)
- Vector illustrations & logos (Illustrator, CorelDRAW)
- Image resolution, file formats, exporting
Module 3 (Wk 4β5): Branding & Marketing Design
- Designing social media posts & flyers
- Business cards, posters, banners
- Brand identity basics: logos, color palette, consistency
Module 4 (Wk 6β7): Advanced Design & Mockups
- Advanced photo retouching
- 3D text & mockups
- Packaging design concepts
Module 5 (Wk 8-9): Capstone Project
- Develop a complete brand identity package
- Deliver logo, social media kit, and marketing collateral
- Present portfolio for feedback